As a new bride-to-be and as a graphic designer, one of my favorite things to do during the initial wedding planning is to research inspiration for wedding invitations. Although something that is usually imagined as simple, elegant and formal, there are many new ecommerce companies, Etsy users, small print shops, and innovative designers re-imagining the wedding invitation.
What I love about these invitations and its supplementing artwork is the beautiful, evenly weighted swirls and sans-serif typeface. It’s a nice change of pace from classic serif typefaces and ornate swirls and flourishes.
The repeating swirl pattern is something that repeats on the RSVP cards, invitations, save-the-dates, and so on and so forth. With three default colour choices (black/creme, grey/white, and beige/gold) and the ability to customize with a range of different colours, I can envision this invitation set being a perfect choice for a contemporary-traditional wedding.
The matching RSVP and accommodations cards continue the minimal theme with a classic approach is clean yet classic. The use of the swirl element as an ornament reminds me of a tiara: perfect for the princess… I mean, bride.
And for the betrothed couple who has found the perfect photographer with those beautiful engagement photos? These perfect ‘save the date’ cards. Personally, I’d rather use it for a revised version of the ‘thank you’ cards (with wedding photos)!
My only thoughts would be to get this printed with a beautiful Pantone ink that matches the color scheme of the wedding, embossed the swirls and header types, and print it, of course, on a thick, textured paper stock: something 16 or 18pt.